Must-Have PR Tech Tools for Today’s Practitioner

Entry-level public relations hires currently earn an average salary of $32,761, while that sum quickly increases as they earn the next step up the career ladder where they’ll net an average of $44,353 a year until experience and demonstrated accmplishments bounce that number to $100,000 and more, according to salary surveys for the profession. In fact, PR agency personnel average…… Continue reading Must-Have PR Tech Tools for Today’s Practitioner

Day in the Life of an Intern: No Two Days Are Alike

I started my internship at Ketchum in early June, and no two days have been alike. That’s why it’s difficult for me to describe a day-in-the-life of a Ketchum intern. It should come as no surprise that I enlisted my fellow interns to help me describe the typical day of a Ketchum intern. Ketchum’s Chicago…… Continue reading Day in the Life of an Intern: No Two Days Are Alike

Other Courses That Will Help Advance Your Public Relations Career

  Although your college education may have touched on specific areas that may relate to your career in public relations, detailed or advanced courses in specific fields could help you develop a resume that exudes perfection. Besides, it’s always a good idea to keep yourself apprised of changes and techniques in specific areas. During your…… Continue reading Other Courses That Will Help Advance Your Public Relations Career

Update Your Resume Regularly

The days of working 40 years for the same company and retiring with a nice pension and a gold watch have long since come and gone. Job hopping is the new normal for members of the Millennial Generation (born between 1977-1997), who have an average stay of just 4.4 years at each job. According to…… Continue reading Update Your Resume Regularly

7 Steps to Start Your PR Career With a Bang

When you navigate the choppy waters of the PR world, you have to be the press and the person that deals with the press all at once. This can be a tricky juggling act if you’re just beginning to spread your wings in the PR world. Luckily, with the right attitude and preparation, you can…… Continue reading 7 Steps to Start Your PR Career With a Bang

5 Ways Social Media Can Improve Public Relations

The way the public views a brand, person, or company is dependent on how well they are presented socially. Although advertisements will shed a positive light on the available services or products offered by these instances, it is the public interaction that can solidify that positive aspect or ruin a reputation. Keeping the public “in-the-loop”…… Continue reading 5 Ways Social Media Can Improve Public Relations

Male or Female, It’s Important to Lean In

I had read all the mixed reviews of her book, Lean In, so I didn’t quite know what to expect when I met Facebook Chief Operating Officer Sheryl Sandberg before her speech to the Economic Club of Chicago luncheon yesterday.  Besides being dynamic, successful and personable, she’s also a great storyteller. The stories she tells support the goal…… Continue reading Male or Female, It’s Important to Lean In

Avoid 6 Common Resume Mistakes

In an effort to include everything important in your resume, don’t forget to remove what isn’t. Your resume is the first thing an employer will see — don’t let it be the last because you made one of these 6 mistakes: Too Much Information Unless specified, don’t include any reference to your physical attributes, marital status or sexual orientation.…… Continue reading Avoid 6 Common Resume Mistakes

Top 20 Posts of 2012 Focus On Job Searches, Internships and Personal Branding Tips

As 2012 turns into 2013, I decided to review the 125 posts on this blog over the past year. Tips for job searches, internships and personal branding were the most most popular posts, according to the more than 1.4 million page views during 2012.  Here are the Top 20 Culpwrit posts of 2012: Tweet Yourself Into a #Job Build Your Own…… Continue reading Top 20 Posts of 2012 Focus On Job Searches, Internships and Personal Branding Tips