Over the Labor Day weekend, more than 100 friends and family gathered at Powers Lake, Wisconsin to celebrate what would have been the 24th birthday of Mike Bonifas, a promising PR rock star who died suddenly last month from a tragic fall. Mike grew up in Batavia, Illinois, but loved spending every possible free moment…… Continue reading Remembering and Learning From Mike Bonifas
Tag: intern
Learning the Ropes of Media Relations: 5 Key Takeaways from My Summer Internship
By Bethany Stokoski When an agency’s mantra is “good enough sucks,” you know you’ll be hitting the ground running on day one of your internship. As a public relations/social media Brandtern at Gatesman this summer, I was able to roll up my sleeves and conduct real client work. The Brandtern program is rooted in mentorship,…… Continue reading Learning the Ropes of Media Relations: 5 Key Takeaways from My Summer Internship
How to Write a Cold Email to Land the Internship of Your Dreams
A cold letter is a cover letter sent to a company that is not currently seeking new employees or interns. It is an unsolicited attempt to convince a company that they should take you on despite not advertising any available positions. While it may seem like a less-promising tactic when compared to applying for an…… Continue reading How to Write a Cold Email to Land the Internship of Your Dreams
Why the French Would Never Do Yoga in the Office
By Camille Savalli My first internship day at Spector & Associates was full of surprises! Coming from France, there are lots of American “office habits” that I am not aware of and some of them left me puzzled. Lunch time for example. It’s 12 o’ clock, I am expecting to see people going out of…… Continue reading Why the French Would Never Do Yoga in the Office
Pioneer in Public Relations: Doris Fleischman
By Abby Schroeder Public relations professionals today are always looking for the next big thing, the next client, the next breaking news and the next story to tell. While we spend the majority our time living in the present and looking towards the future, it is important to look back in history at the people…… Continue reading Pioneer in Public Relations: Doris Fleischman
Connecting the Dots Between Psychology and Public Relations
By Lauren Spinelli The Public Relations Society of America defines public relations as “a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” But how exactly are these relationships built? What public relations tool is used to make the connection? Is it the strength of the message? The way it’s delivered?…… Continue reading Connecting the Dots Between Psychology and Public Relations
Leaving on a Jet Plane: How Going Abroad Could Jumpstart Your Public Relations Career
By Philipp Jago In the course of your studies, you, an aspiring public relations master, might come to the point where you think about going abroad, maybe for a semester or even a full year. As your mind conjures up vivid images of you traveling to new places, meeting new people and studying new concepts,…… Continue reading Leaving on a Jet Plane: How Going Abroad Could Jumpstart Your Public Relations Career
Advice to Peers: Don’t Get Discouraged
Like many of you, I have struggled through discouraging months trying to land that perfect summer internship in the communications field. The one that you are proud to talk about when family members and good friends ask, “So what are you doing this summer?” The one where you see the logo on the front door…… Continue reading Advice to Peers: Don’t Get Discouraged
Create Your Own ‘Unternship’ and Get Hired
From the creative folks who blew up the traditional agency organizational model comes an unconventional way to recruit junior talent via a unique “unternship.” Here’s how it works: Untern candidates propose their own unique adventures anywhere in the U.S. Unlike other internships, the untern is guaranteed a full-time, paid position at Golin upon completion of the…… Continue reading Create Your Own ‘Unternship’ and Get Hired
Interns Return to College, But Need to Stay in Touch
As summer internships wind down and undergrads begin to return to college, it is important to properly close the loop at the agency or company. Seven tips make it easy to do so.