PR Students and Student Journalism: A Match Made in Communications Heaven

  By Annabelle Blomeley From ages 13 through 18, I went to an arts high school where I majored in creative writing. While there, I spent hours per day in writing classes, debated about commas and heard some of the worst writing prompts known to man. I mean, do we really need to write an…… Continue reading PR Students and Student Journalism: A Match Made in Communications Heaven

‘Start with the Future and Work Back:’ Unlocking Brand Value Through Corporate Heritage

  The following article was written by DePaul University public relations grad student Michael Bellino as a final class assignment in researching and writing about an agency studied during the fall term of my agency-client relationship course. Michael was assigned to The History Factory and its founder and former CEO Bruce Weindruch, who pioneered the…… Continue reading ‘Start with the Future and Work Back:’ Unlocking Brand Value Through Corporate Heritage

Let’s Learn from ‘The Internet’s Agent’

  By Jamie Zimmerman Do you ever find yourself sitting on the couch with friends and gossiping over the red carpet at events like the Met Gala? Because I know I do. And so did 27-year-old Robyn DelMonte, otherwise known as “@GirlBossTown” on both TikTok and Instagram. The difference between the two of us is…… Continue reading Let’s Learn from ‘The Internet’s Agent’

Interview Prep Advice for Your First Role in PR

  Jobs in the PR industry tend to require confidence, strong communication skills and good interpersonal skills. The interview stage is therefore an important step in helping hiring managers determine if you’re the right fit for the role. Consultant and researcher Amanda Crowe and I put our heads together to come up with the following…… Continue reading Interview Prep Advice for Your First Role in PR

Personality Tests Help You Navigate Workplace Relationships

  By Grace Brindley Who am I? When engaging in a personality test, I seek to answer this question. From lighthearted Buzzfeed quizzes to the longstanding Myers-Briggs Type Indicator, the options for self-identification are endless. As a daughter, friend and student, I don many different personas; however, one facet of my identity, which I want to know more…… Continue reading Personality Tests Help You Navigate Workplace Relationships

Balancing Mental Health and Career Growth

  By Katie Brenneman Public Relations professionals take on roles and responsibilities that can be incredibly demanding on their mental health and emotional wellness. From building relationships with multiple clients and contacts to media training to managing crises — all of it requires serious commitment and a high level of effort that can be exhausting…… Continue reading Balancing Mental Health and Career Growth

Back-to-School Career Booster: Volunteerism

  As college students return to campus, this is the right moment to think about volunteer opportunities that will help enhance resumes and future job prospects. While many students are laser-focused on classes and prospecting for paid internships, college freshman and sophomores and high school students would be wise to seek out relevant volunteer experiences…… Continue reading Back-to-School Career Booster: Volunteerism

The Apprenticeship Gap

  By David Selby “View your career as a lifelong apprenticeship” was a wonderful piece of advice I received early in my now long professional journey. I probably didn’t know what to make of it at the time, but it is advice that I have carried with me and reflected upon often. To me “lifelong…… Continue reading The Apprenticeship Gap

Rip Up Your Resume: Focus on Your LinkedIn Profile

  I raised some eyebrows at a lecture to graduating seniors at a west coast college in June when I suggested they tear up their resumes. I quickly added that I really didn’t mean getting rid of their resumes, but it was my way of getting their attention to spend more time developing their LinkedIn…… Continue reading Rip Up Your Resume: Focus on Your LinkedIn Profile