Q. I’ve just started the first semester of my sophomore year and wonder if I picked the wrong major (journalism). I love journalism, but other friends have switched to public relations and digital media which seem to offer more job prospects. I know you are biased towards PR, but I’m looking for all sorts…… Continue reading Did I Choose the Right Major?
As college students return to campus, this is the right moment to think about volunteer opportunities that will help enhance resumes and future job prospects. While many students are laser-focused on classes and prospecting for paid internships, college freshman and sophomores and high school students would be wise to seek out relevant volunteer experiences…… Continue reading Back-to-School Career Booster: Volunteerism
By David Selby “View your career as a lifelong apprenticeship” was a wonderful piece of advice I received early in my now long professional journey. I probably didn’t know what to make of it at the time, but it is advice that I have carried with me and reflected upon often. To me “lifelong…… Continue reading The Apprenticeship Gap
I raised some eyebrows at a lecture to graduating seniors at a west coast college in June when I suggested they tear up their resumes. I quickly added that I really didn’t mean getting rid of their resumes, but it was my way of getting their attention to spend more time developing their LinkedIn…… Continue reading Rip Up Your Resume: Focus on Your LinkedIn Profile
Although the work-from-home routine has gotten comfortable for many of us, it is time to get back to the office—at least for part of the week. And this is vitally important for recent graduates and young pros trying to launch their careers. Over the past few weeks, I have talked with more than a…… Continue reading Why We All Need to Get Back to the Office
By Myat Min Soe After a pandemic-caused hiatus, Chicago’s public relations and advertising community returned to DePaul University last week for the Portfolio Showcase event featuring class and professional work completed by grad students over the past two years. Keynote speaker this year was Lewis Williams, EVP of Brand Impact at Weber Shandwick. Williams,…… Continue reading Future PR & Ad Leaders Celebrate Accomplishments with Chicago Pros
By John Millen Congratulations on your college graduation! You might have heard amazing commencement speeches with advice on your role in changing the world; on thinking globally but acting locally; on finding your bliss and living your dreams. That is all good and inspirational advice. You should follow your dreams. But as a veteran…… Continue reading Career Advice for New College Graduates
By Katie Brenneman Public relations professionals and those considering the career should embrace any opportunity to interact with sales personnel. Although PR doesn’t focus as much on making a transaction, it does find itself in the middle of closing deals, communicating, and growing relationships. Something sales teams know a lot about. Taking a deeper…… Continue reading What PR Professionals Can Learn From Sales
By Michael Lynch This is a question that has popped up in all of my social circles lately. From my friends in their twenties to my mentors in their sixties, we are all asking ourselves how we plan to move forward after the past two years. To preface, I know my perspective comes from…… Continue reading So, Now What?
By Lily Lowndes Public relations can be a hectic industry. PR professionals know how to work hard, move fast and pivot at a moment’s notice. Especially when in crisis mode, an average day in public relations can turn into what feels like an emergency room situation. Nothing at work should be as stressful as life-and-death.…… Continue reading It’s PR, Not the ER: PR Advice from the Pros