Be the CEO of Your Career

By Emma Gresser Hi, friends! My name is Emma Gresser. I am going to give you a glimpse into a conversation between my good friend, PR rookie, and member of my personal board of directors, Andrew Cook. Andrew and I met when we moved to Chicago after graduating from undergrad. I was pursuing a MA…… Continue reading Be the CEO of Your Career

6 Helpful Phone Interview Tips

By Christina Stokes In-person interviews take a lot of time away from busy people and require more resources. Beyond your application and résumé, most companies will arrange a first-round phone interview with you to evaluate your candidacy before lining up a visit. Take this just as seriously as an in-person interview — the recruiter or…… Continue reading 6 Helpful Phone Interview Tips

5 Actions You Can Take to Make Your Workplace Authentic

By Cedric Brown Everywhere you go, you hear conversations about it. Every so often online, you see an article about it. It’s a topic you can’t escape from, and one that you shouldn’t even if you could. Diversity (and in some cases, inclusion). Many of you are likely either in search of your first public…… Continue reading 5 Actions You Can Take to Make Your Workplace Authentic

3 Tips for Navigating Interviews When You’re Working Full Time

By Christina Stokes If you’re already working full time, looking for a new job might feel like you’re taking on another full-time job. As it is, job-hunting can seem overwhelming. But, seeing as most people do not have an endless cash flow to quit their current job in order to search, here are some tips…… Continue reading 3 Tips for Navigating Interviews When You’re Working Full Time

5 Ways to Overcome Challenges New PR Pros Face

By Tim Johnson Whether you enter the profession right out of college or transition from another area, you will face challenges when starting your communications career. Here are five of those challenges and how you can turn them into opportunities: 1. Learn quickly. When you start out, your colleagues and clients will likely know more…… Continue reading 5 Ways to Overcome Challenges New PR Pros Face

Career Capsule: Bill Doescher on a Life Well Lived

Name: Bill Doescher Current job title: President & CEO of the Doescher Group, a marketing-communications consultancy Current location: Westchester County, N.Y. Career highlights: PR, advertising and marketing at the Chase Manhattan Bank, Drexel Heritage Furnishings, and Dun & Bradstreet. Nonprofit work: Past president of PRSA’s New York Chapter and the PRSA Foundation. Favorite downtime activity:…… Continue reading Career Capsule: Bill Doescher on a Life Well Lived

LinkedIn Tips to Help Launch Your Career

Anyone taking my classes over the past eight years knows I often get on a soapbox about the importance of their LinkedIn profiles. A great profile gets noticed and helps launch your career. I also set a goal of 500+ connections before graduation, but only one in three usually reach that benchmark number. Last week, I shared…… Continue reading LinkedIn Tips to Help Launch Your Career

Day in the Life: Q&A with Joe Cohen

By James Shackelford JOE: I serve as CCO of AXIS Capital, a global leader in specialty insurance and reinsurance. My responsibilities include oversight of all external and internal communications across AXIS’ 30+ offices throughout 16 countries and four continents. Before joining AXIS, I led comms for KIND Healthy Snacks and, prior to that, served as…… Continue reading Day in the Life: Q&A with Joe Cohen

Why You Should Master Business as a Second Language

This article first appeared in Strategies & Tactics, a monthly publication of the Public Relations Society of America (PRSA). By Matt Ragas, Ph.D., and Ron Culp, Fellow PRSA Chief communication officers are bilingual. They fluently speak the language of public relations and the idioms of business and the C-suite. In many ways, CCOs and other…… Continue reading Why You Should Master Business as a Second Language

PR Execs On Growing From Manager to Leader

By Ken Jacobs In the past few years I’ve had the opportunity to interview many respected PR executives on a variety of leadership topics. One of the most valuable pieces of advice they’ve shared is how to grow from manager to leader. Latest interview question and answers: What’s your best counsel to a manager who…… Continue reading PR Execs On Growing From Manager to Leader