PR Pros College Visits Provide Students with a ‘Peek Behind the Curtain’

By Ashleigh Kathryn What does Rick and Morty’s “szechuan sauce ” and the University of Florida’s Public Relations Student Society of America Chapter have in common? Answer: A professional development opportunity delivered by Jano Cabrera, former McDonald’s SVP of U.S. comms, global media and PR. Cabrera was one of many public relations professionals who visited…… Continue reading PR Pros College Visits Provide Students with a ‘Peek Behind the Curtain’

Future PR Pros Focus on D&I, Careers and Goals

By Zach Ferenchak From networking to career and chapter development, the recent Public Relations Student Society of America (PRSSA) Leadership Rally in Scottsdale, AZ provided valuable insights that Culpwrit invited me to share. Here are some of my favorite moments: Diversity and Inclusion: The Importance of Why One of the most impactful themes that emerged…… Continue reading Future PR Pros Focus on D&I, Careers and Goals

4 Strategies for Successful Restaurant PR Career

By Dafina Zymeri How to know if the restaurant industry is the right niche for you? Well, the definition of the word niche is “a situation or activity specially suited to a person’s interests, abilities, or nature”. Therefore, you can easily define the field you want to work on based on your interests, abilities and…… Continue reading 4 Strategies for Successful Restaurant PR Career

Dressing for Success in the PR World

Photo by Ben White Amidst the fast-paced and ever-changing world of public relations, establishing a consistent style can be a bit stressful. If you’re struggling with maintaining professional dress in the PR world, take comfort in the fact that you’re not alone. Dressing for success each and every day is a great way to set…… Continue reading Dressing for Success in the PR World

Remembering PR Legend Dominic DiFrisco

Students in DePaul PRAD professor Marshal Goldman’s class were invited to research and write about legendary Chicago PR pro Dominic DiFrisco, who passed away last week. Here is one of their tributes. By Allegra Acosta While many people during their lifetime on earth focus on leaving their mark on the world, Dominic DiFrisco dedicated his…… Continue reading Remembering PR Legend Dominic DiFrisco

3 Tips for Job Search Success: Differentiate, Network & Build Attention Getting Resume

Before I caught my breath to write about a great visit last week to the University of Florida, the UF PRSSA chapter beat me to it. While I would have talked more about the impressive students and faculty I met during my three days in Gainesville, their post pretty much sums up the key points from my…… Continue reading 3 Tips for Job Search Success: Differentiate, Network & Build Attention Getting Resume

How Being a Successful Brand Ambassador Landed Me at the Final Premiere of ‘Game of Thrones’

By Arturo Echevarria When I first accepted my role to be a brand ambassador for HBO, never in a million years would I have imagined that it would lead to me being flown out to NYC to attend the final premiere of one of the most culturally prominent shows on television. In February, the account…… Continue reading How Being a Successful Brand Ambassador Landed Me at the Final Premiere of ‘Game of Thrones’

Alabama’s Alana Doyle Defines ‘Where (Public Relations) Legends Are Made’​

I met Alana Doyle during a February visit to The University of Alabama and then recently celebrated with Alana and her beaming father as she was named PRWeek’s Outstanding Student of the Year. Here, Mark Harris, one of her proud professors, writes about her win and what it takes to excel as young leader in…… Continue reading Alabama’s Alana Doyle Defines ‘Where (Public Relations) Legends Are Made’​

5 Scary Things About Being a Solopreneur and How to Handle Them

By Laura Gayle Technology has revolutionized freelance and work-from-home opportunities across the globe – particularly in communication-based fields like public relations. On the hiring site Upwork, job posts requesting skills in social media, brand strategy, content writing, and influencer marketing increased by 60-80% in the last quarter of 2017. Independent PR professionals are increasingly going…… Continue reading 5 Scary Things About Being a Solopreneur and How to Handle Them

How to Prepare for a PR Interview

Public relations professionals rely on personality, research and quick-wit to find success in their roles. This can make interviewing within the industry intimidating, especially as a newcomer to the field or a recent grad. It’s important, therefore, to prepare for the interview days, if not weeks, in advance so that you’re well-equipped to impress and land the…… Continue reading How to Prepare for a PR Interview