The following op-ed was written for Crain’s Chicago Business. By Ron Culp Public relations leaders usually encourage their C-suite executives to actively engage in policy issues affecting their businesses, but recent missteps by two CEOs might actually scare many others from speaking out. That would be against their best interests. Voicing a candid point of…… Continue reading How Not to be the Next CEO to Step in It
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Bottom Line to a Successful Career: 10 Tips
For years, writing has been the consensus #1 skill demanded of top prospective public relations talent. Nothing else came close. But as the role of communicators has pivoted from being tacticians to becoming true business partners, so has the demand shifted to individuals who are not only good writers, but also who are comfortable with…… Continue reading Bottom Line to a Successful Career: 10 Tips
Celebrating Betsy Plank’s Legacy One Day at a Time
It’s no secret that the late Betsy Plank was, and is, a public relations legend. Dedicating 63 years to the public relations profession, Betsy was an advocate for PR education and understood the importance of leadership, mentorship and ethics. The Plank Center for Leadership in Public Relations has seen an outpouring of interest and support…… Continue reading Celebrating Betsy Plank’s Legacy One Day at a Time
Job Search Sites – The Ultimate List
Finding a job is tough. Wanting to make it easier, VisualCV compiled what it describes as “the utimate list of job search sites” to help you find your dream career. Since first publishing list, we recently updated our list and want to give a shout out to the new addition: Creativepool Creativepool is a creative…… Continue reading Job Search Sites – The Ultimate List
Growing Role for PR Pros to Help Build Trust
Reading between the lines of Edelman’s latest Trust Barometer suggests significant opportunities for public relations professionals who can help businesses communicate their essential role in improving society. Business is better positioned than government, media and NGOs to deal with rapid change in society, according to the 2016 Trust Barometer. Importantly, 80% of respondents believe business…… Continue reading Growing Role for PR Pros to Help Build Trust
15 Top Blog Posts of 2015
I never get bored with the numerous year-end recaps of top news stories, events and milestones—especially those appearing in this blog. So, as Culpwrit approaches its 10th year – never missing a week, I spent a few hours yesterday reviewing this year’s 75 posts. As was the case in 2014, guest posts were quite popular…… Continue reading 15 Top Blog Posts of 2015
Arthur W. Page Society Honors Edlund and Ovaitt
“There is no off switch for a leader.” Björn Edlund uses these words to describe great leaders. The expression very definitely applies to Björn and Frank Ovaitt, winners of career achievement awards at last night’s Arthur W. Page Society annual recognition ceremony at the Adler Planetarium in Chicago. Björn received the Page Society’s prestigious Hall…… Continue reading Arthur W. Page Society Honors Edlund and Ovaitt
5 Ways to Build Greater Business Acumen
By Matt Ragas and Ron Culp As PR professionals strive to become more trusted business advisers to the C-Suite, business acumen has become a critical competency for all levels of the profession. We conducted national research with our colleague, Dr. Nur Uysal of Marquette University, and found that 84.5 percent of senior communication executives believe…… Continue reading 5 Ways to Build Greater Business Acumen
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Professional Development Takes Center Stage
Training and other non-billable activities were eliminated or drastically scaled back by most firms during the seemingly endless Great Recession that allegedly has ended. As a result, a significant portion of an entire generation of public relations talent received minimal training during the critically important early stages of their careers. Young professionals I’ve talked with…… Continue reading Professional Development Takes Center Stage