Get Recommended: Use These Tips to Establish Your Career and Think Strategically At Work

Recommendations rule. Research shows that more than 90 percent of consumers say that a word-of-mouth recommendation is the top reason they make a purchase decision (Nielsen 2012). In his new book Highly Recommended, Zócalo Group President and CEO Paul M. Rand outlines a detailed roadmap for how brands and businesses can harness this power and…… Continue reading Get Recommended: Use These Tips to Establish Your Career and Think Strategically At Work

Digital Etiquette Isn’t Just for Millennials

I joined a colleague for lunch last week and we both put our PDAs on the table as we ordered. When he answered his iPhone, I used that opportunity to check my messages. We finished eating with only a couple additional interruptions, but I received a text message as we were leaving the restaurant. I looked at…… Continue reading Digital Etiquette Isn’t Just for Millennials

New Facebook Page: Hope You LIKE It

When talking with people about my blog, I’m generally asked how often I post and on what days.  While the goal is to post on Mondays, Wednesdays and Fridays, my work routine sometimes poses challenges to that schedule so I miss a day from time to time.  However, you almost always can count on a new post appearing every…… Continue reading New Facebook Page: Hope You LIKE It

12 Job Search Sites for Young Professionals

Always in search of websites that help in career development, I was glad to hear from a regular reader who raved about the value of Career One Stop, which provides career tips and salary range information by zip code for all major career categories.  So, I decided to share that link along with 11 others that…… Continue reading 12 Job Search Sites for Young Professionals

Online Portfolios Set You Apart From the Pack

  In past posts, I’ve been lukewarm about the need to spend hours developing an online portfolio for job searches. I recommended that job seekers should focus mostly on their resumes.  As employers increasingly seek digitally savvy job candidates, I’ve changed my mind and have become bullish about online portfolios for both job seekers and those currently employed. …… Continue reading Online Portfolios Set You Apart From the Pack

Positive Job Prospects for Communicators Requires Colleges to Make Plans for the Future Needs of the Profession

During the past few months, I have had the privilege to serve on Howard University’s School of Communications Blue Ribbon Panel.  The 24-person panel finished its 3-month assignment yesterday by presenting recommendations for future curriculum, technology needs and opportunities for outreach and fundraising.  While the panel’s recommendations will require further review and input from faculty and administrators,…… Continue reading Positive Job Prospects for Communicators Requires Colleges to Make Plans for the Future Needs of the Profession

Freelancing: Career or Bridge to Full-Time

  Q.  Since graduating a year ago, I have been unsuccessful in landing a full-time job but I’ve picked up several freelance assignments.  I enjoy the work, lifestyle, and make decent money.  Is it practical to make a career out of freelancing?  A.  Many freelancers do quite well, but most would rather be working full…… Continue reading Freelancing: Career or Bridge to Full-Time

5 Sites for PR and Media Job Seekers

  Guest post by Melissa Tamura There are many websites specifically designed for public relations and media job seekers.  With the internet, the search can become monotonous and overwhelming.  There are only a few sites that are even worth a visit however, and those go above and beyond in the resources that they offer to help…… Continue reading 5 Sites for PR and Media Job Seekers