As long as internships have been around there’s always been that one burning question; should they be paid or unpaid? Some claim that unpaid internships are wrong and take advantage of students. Others say the educational experience is more than enough payment for the work of the intern. David (APR, Fellow PRSA) and Marilyn (APR)…… Continue reading Unpaid vs. Paid Internships
Category: Guest Post
Update Your Resume Regularly
The days of working 40 years for the same company and retiring with a nice pension and a gold watch have long since come and gone. Job hopping is the new normal for members of the Millennial Generation (born between 1977-1997), who have an average stay of just 4.4 years at each job. According to…… Continue reading Update Your Resume Regularly
Outstanding Client Service: A Key Skill, Rarely Taught in The Classroom
Many young professionals about to enter the agency world have basic experience in developing PR/advertising campaigns, using social media tools, and writing at a high level. The key experience often missing is the ability to deliver outstanding client service. What it takes to deliver outstanding client service is rarely discussed in college classrooms and often…… Continue reading Outstanding Client Service: A Key Skill, Rarely Taught in The Classroom
Another Day, Another Crisis: A Primer for a Career in Government Public Affairs
I worked in government public affairs for close to 15 years and have discussed that work in previous posts. Recently, several of my friends in the PR industry have asked me why the government has had this sudden run of troubling issues which has both shaken the public’s trust in Washington and left many scratching their…… Continue reading Another Day, Another Crisis: A Primer for a Career in Government Public Affairs
The Power of Encouragement
In this season of graduations, it’s interesting to note that graduation speeches can be inspiring, deadly dull, or even insulting. Advice to grads often includes admonitions to “suck it up,” “pay your dues,” or “it’s not just about you.” A recent college reunion reminded me how important even random words of encouragement can be…… Continue reading The Power of Encouragement
7 Steps to Start Your PR Career With a Bang
When you navigate the choppy waters of the PR world, you have to be the press and the person that deals with the press all at once. This can be a tricky juggling act if you’re just beginning to spread your wings in the PR world. Luckily, with the right attitude and preparation, you can…… Continue reading 7 Steps to Start Your PR Career With a Bang
Social Engineer or Transformational Change Agent? You decide.
The decisions you make now have significant impact on the trajectory of your career, your life. You control your destiny. It’s in your hands. And what those hands believe about your mission, role and vision will play a big part in how things go. This is a story about glasses half full, not…… Continue reading Social Engineer or Transformational Change Agent? You decide.
Are You a Specialist or a Generalist?
Are you a Generalist or a Specialist? Why should you care? As a former PRactitioner and current mentor to business owners, I can address both topics. According to Johnson O’Connor Research Foundation, a “word association” assessment determines if you are a Generalist or a Specialist. During this brief quiz, you reply with the first thoughts…… Continue reading Are You a Specialist or a Generalist?
Elevator Speech: Don’t Miss Your Floor
When the term first became popular, it typically referred to a 30-second speech, the approximate time spent in an elevator with someone. The analogy inspired people to create 30-second presentations, sometimes intriguing yet way too often sounding pre-recorded and boring. You don’t want your elevator speech to make people run to another elevator to get…… Continue reading Elevator Speech: Don’t Miss Your Floor
7 Truths For Career Success
Earlier this week, I’ve talked with a frustrated job seeker who had just learned that he finished second in two separate job searches. The interviews and anticipation clearly took their toll since he decided to put his job search on hold as he copes with perceived rejection. My attempted pep talk get his head back into the game didn’t seem to have much…… Continue reading 7 Truths For Career Success