Interning In Another City: The Big Apple Experience

Packing the bags and moving to New York was a big decision, both professionally and personally. Coming from Chicago where there are so many great opportunities in public relations, deciding whether or not to go to New York for the summer was difficult. Ultimately, the corporate opportunity available in the Big Apple proved to be the…… Continue reading Interning In Another City: The Big Apple Experience

Day in the Life of an Intern: No Two Days Are Alike

I started my internship at Ketchum in early June, and no two days have been alike. That’s why it’s difficult for me to describe a day-in-the-life of a Ketchum intern. It should come as no surprise that I enlisted my fellow interns to help me describe the typical day of a Ketchum intern. Ketchum’s Chicago…… Continue reading Day in the Life of an Intern: No Two Days Are Alike

Outstanding Client Service: A Key Skill, Rarely Taught in The Classroom

Many young professionals about to enter the agency world have basic experience in developing PR/advertising campaigns, using social media tools, and writing at a high level. The key experience often missing is the ability to deliver outstanding client service. What it takes to deliver outstanding client service is rarely discussed in college classrooms and often…… Continue reading Outstanding Client Service: A Key Skill, Rarely Taught in The Classroom

Students and Agency Heads Discuss PR’s Future

Thanks to Kathy Cripps of the Council of PR Firms for the following post summing up an amazing day of interaction between agency heads, faculty and students at DePaul University last week. We know our success depends on our ability to maintain a continuous flow of bright, motivated professionals into our industry. But with rapid…… Continue reading Students and Agency Heads Discuss PR’s Future

‘PR–The Chicago Way’ Conference Offers Job Tips

  On February 14-15, DePaul University PRSSA hosted “PR–The Chicago Way,” a conference dedicated to the PR industry in Chicago. More than 100 students from schools across the Midwest attended agency interacted with local professionals in agency visits, seminars and a career fair. The speakers provided an “inside look” at different aspects of the industry…… Continue reading ‘PR–The Chicago Way’ Conference Offers Job Tips

Positive Job Prospects for Journalism Major, But Back It Up with PR or Business Minor

Q.  I am a junior journalism major now having second thoughts about my degree.  What are my prospects of landing a job?  Should I switch to PR or something else, even though it might require an extra semester at an expensive college?  -PA A.  Don’t panic—yet.  You didn’t mention a minor, so I would seriously…… Continue reading Positive Job Prospects for Journalism Major, But Back It Up with PR or Business Minor