Three Ways to Look Smarter in Fewer Words

What is smart? If you were to call someone “smart” what exactly does that mean? Does it mean memorizing a lot of information and regurgitating on a moment’s notice? Does it mean being quick witted and mentally nimble, being able to respond to anything or anyone at any time no matter what the topic is?…… Continue reading Three Ways to Look Smarter in Fewer Words

How Your Decisions Are Influenced

Ron Culp enjoyed my recent newsletter and asked me to adapt it for a guest post that would have relevance for young professionals. Here goes: Social media posts, mainstream news and emails continue to overwhelm us with news, entertainment, information and sometimes education. It’s enough to make you avoid your inbox. Nonetheless, it is important…… Continue reading How Your Decisions Are Influenced

Think Before You Ink: Not Everyone Thinks It’s Cool

  Tattoos have been on my mind lately—not on my skin, I should point out—but certainly on my mind.  What I’ve been thinking about is the number of tattoos showing up on young people of all philosophies and political leanings and how these tattoos may affect their careers. Even a conservative college graduate we know…… Continue reading Think Before You Ink: Not Everyone Thinks It’s Cool

Beating the Odds: Advice on How to Edge Out the Competition for an Entry-Level Position

It’s that time of year again; the summer internships are winding down and those select few who demonstrated a level of determination and quality work superior to their peers will be rewarded with the opportunity to join their firm as full-time employees.   Every summer the Council of Public Relations Firms hosts Internfest, an event that invites…… Continue reading Beating the Odds: Advice on How to Edge Out the Competition for an Entry-Level Position

Six Actionable Insights for Succeeding in a Corporate Public Relations Internship

Through the fellowship for educators program with The Plank Center for Leadership in Public Relations at The University of Alabama, I recently had the privilege of spending two weeks embedded within the corporate communication department at Discover Financial Services (NYSE: DFS). Discover, a FORTUNE 300 company, is best known for its Discover card. Part of…… Continue reading Six Actionable Insights for Succeeding in a Corporate Public Relations Internship

10 Must Have Skills for Future Talent Managers

Communications is a rapidly changing and evolving field. With technology continually growing, the means by which people can network and communicate are now more diverse and varied than ever before. Mobile devices, tablets and social media have changed our communications landscape forever. News now seems to travel at the speed of light, and even the media…… Continue reading 10 Must Have Skills for Future Talent Managers

4 Key Steps to PR Measurement Success

By now, many people in PR have heard of the Barcelona Principles adopted two years ago as the basic fundamental “truths” about PR measurement.  While these set a foundation for measurement, there have been a number of events and activities since then that have progressed the Principles to make them more actionable.  One occurred June…… Continue reading 4 Key Steps to PR Measurement Success

Why You Should Always Be Job Hunting

Finding a job, especially a first job, can be such an ordeal that, once you have it, you’re likely thinking “I’m all set now, no more worrying about a job.”  I’d say that’s exactly the wrong way to think. In today’s work world, you need to always be job hunting, always thinking about what your…… Continue reading Why You Should Always Be Job Hunting

Go to Grad School for the Right Reasons

  Q.  Since you’ve become a professor, I probably know your answer but I’d like your POV about getting a master’s degree in PR.  I got my undergrad degree in English two years ago and have been in two lack-luster jobs since then so I have applied to graduate school in order to create some PR credentials. …… Continue reading Go to Grad School for the Right Reasons

PR Professionals–An Asset for Any Industry

  The day you thought would never get here has finally arrived. You passed you finals with flying colors, taken the obligatory senior photos and walked across the stage. You’ve graduated and couldn’t be happier—except for one minor detail. Whenever anyone asks you what you received your degree in and you reply “Public Relations” you seem…… Continue reading PR Professionals–An Asset for Any Industry