The job search is finally over! After months of looking you have landed a job in the re-surging marketplace. The job is in your field, involves using your expertise, and you are looking forward to a fresh start. The stress of job hunting is over and you are feeling confident about learning the new role…… Continue reading Feeling Stuck? Transition Tips to a New Job
Category: Advice from a Pro
Job Search Season: Dose of Perspective
The day you thought would never get here has finally arrived. You’ve passed you finals with flying colors, taken the obligatory senior photos and are now waiting your turn to walk across the stage. You’re graduating and couldn’t be happier—except for one minor detail. Whenever anyone asks you what you received your degree in…… Continue reading Job Search Season: Dose of Perspective
How Outside Influences Affect Your Personal Brand
As a young public relations professional, you know how important your personal brand is to your marketability and value as an employee. PR is your business. You can skillfully craft a dynamic persona, actualizing all the best perceptions you have about yourself. Unfortunately, that work can be sabotaged by outsiders, even unwitting friends and associates.…… Continue reading How Outside Influences Affect Your Personal Brand
Graduation Words of Advice From Al Golin
It was a proud moment on Sunday as this “pracademic” watched several of my students accept their degrees during commencement ceremonies for the College of Communication at DePaul University. I’ve only been teaching for a year, but more than a dozen of my students received their degrees as parents and friends cheered enthusiastically. While the…… Continue reading Graduation Words of Advice From Al Golin
How Social Media Savvy and Personal Online Branding Separates the Needle from the Haystack
It’s simply amazing to consider that at one point, all that was required of job hunting was a resume, cover letter, and references. You did a little research through the newspaper, found a job that was best suited towards your abilities, sent your resume and cover letter in by mail, and bam, you were on…… Continue reading How Social Media Savvy and Personal Online Branding Separates the Needle from the Haystack
A Letter to the Class of 2012
Dear Class of 2012: Are you interested in a challenging, engaging career—one that exposes you to the world and pushes you to grow professionally and personally? Do you want to get in on the ground floor of a dynamic, rapidly expanding industry? Are you intellectually curious, a go-getter, a critical thinker, creative and a hard…… Continue reading A Letter to the Class of 2012
5 Interview Tips They Don’t Talk About at Career Services
If you’re anything like me, you probably have Googled “Interview Tips” a million times before any interview. Of course, most of the advice is definitely solid. Recently, however, I’ve had the opportunity to interview and hire people myself, and sitting on the other side of the table has been an interesting experience, to say the…… Continue reading 5 Interview Tips They Don’t Talk About at Career Services
Graduation Day! “Okay, Now What PR Graduate?”
This month, tens of thousands of kids — no disrespect intended — will reach the summit of one of life’s greatest plateaus: They’ll have earned enough credits to graduate from college, and consequently have earned the right to use that education to make their mark in the world. In the not-so-distant past, many college graduates…… Continue reading Graduation Day! “Okay, Now What PR Graduate?”
Learn to Manage Your Own Reputation
Businesses know the value of a strong reputation. Entire public relations departments are devoted to putting out fires, maintaining a positive public images and preventing self-inflicted damage by offending and isolating potential clients and partners. But these business principles are just as applicable to the individual employee. Whether engaging with co-workers, employers, or even current…… Continue reading Learn to Manage Your Own Reputation
Adopt-a-Mentor Approach Better Than Direct Ask
Aspiring young professionals sometimes become overly aggressive in seeking mentors. Last week, I received an email from someone I had never met asking if I would serve as her mentor. Despite being a mentor to many, I don’t recall anyone ever asking in such a direct, impersonal manner. The best mentoring relationships just happen. They’re not over orchestrated.…… Continue reading Adopt-a-Mentor Approach Better Than Direct Ask