Colleague Kevin Saghy and I attempted to do a Letterman-like Top 10 at this week’s PRSA and PRSSA conferences in San Diego. Our presentation on how young PR talent can stand out highlighted advice from two dozen PR senior and junior PR professionals. Kevin summed up key themes from their comments with the following Top 10…… Continue reading Top 10 Don’ts for Advancing Your Career
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9 Qualities of PR Leadership
As a board member of the Plank Center for Leadership in Public Relations, I was pleased to join fellow board members Bruce Berger, Ph.D. (University of Alabama) and Keith Burton (President, Insidedge) yesterday in a discussion about PR leadership at the PRSA International Conference in San Diego. We discussed our analysis of 16 leadership studies carried out…… Continue reading 9 Qualities of PR Leadership
Students Show Power of Twitter Meeting Coverage
I’ve spoken at a few PRSSA National Conferences in the past dozen years, but yesterday’s meeting in San Diego totally surprised me. Colleague Kevin Saghy and I had just started speaking when my Blackberry began vibrating with “tweets” — from many of the 400+ audience members. If I had the time to read the comments as…… Continue reading Students Show Power of Twitter Meeting Coverage
20 Motivating Thoughts from Women Business Executives
I recently had the good fortune to be the only guy at dinner with 78 dynamic women. I helped arrange pro bono PR support for Camp CEO, sponsored by the Girl Scouts of Greater Chicago and Northwest Indiana, so they invited me to the group’s reunion dinner where high school and college-age young women reunited with C-suite executives who…… Continue reading 20 Motivating Thoughts from Women Business Executives
Master 5 Characteristics of Professionalism
Let’s start with a qualifier: I believe a majority of PR graduates are meeting entry-level professional standards required in business today. Unfortunately, not all grads meet those expectations. A new survey of 520 human resources professionals and business leaders conducted for the Center for Professional Excellence at York College of Pennsylvania confirmed that nearly 60% of the hiring…… Continue reading Master 5 Characteristics of Professionalism
PR Student Magazine Offers Career Tips
The new edition of Platform, an online magazine published by 10 PR students at the University of Alabama, is loaded with relevant articles for students and young professionals. I was pleased to offer my two-cents worth to Amanda Aviles’ article — Wanted: Manager, No Experience Necessary — about the importance of gaining managerial training and experience early in…… Continue reading PR Student Magazine Offers Career Tips
Be Prepared: Create a Job Offer Checklist
Q. After months of job searching following graduation, I finally landed a job. I am supposed to discuss details of the offer with my new boss and HR manager later this week and start to work on September 15. For a while I was willing to work for next to nothing, but I now need…… Continue reading Be Prepared: Create a Job Offer Checklist
Optimism for Future of Media, PR
I had the privilege of participating with an impressive group of journalists in a 2 1/2-hour panel discussion on the future of our professions at the fall meeting of the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC) Friday afternoon in Chicago. As might be expected, the potential and challenges of digital communications…… Continue reading Optimism for Future of Media, PR
Future of Media, Communications ‘Bright’
John Lavine John Lavine, Dean of Northwestern’s Medill School of Journalism, looked into his crystal ball yesterday at a meeting of the Accrediting Council on Education in Journalim and Mass Communication (ACEJMC) in Chicago. Lavine began with what he described as “four safe bets”: Media and content will become more digital. Complexity in the…… Continue reading Future of Media, Communications ‘Bright’
PR Pros Rank High on Ethical Standards
Contrary to entertainment and media portrayals, a new academic study ranks PR practitioners seventh highest among 19 professionals tested. Published in the Journal of Public Relations Research, the study was conducted by Renita Coleman, Ph.D., School of Journalism, University of Texas-Austin, and Lee Wilkins, Ph.D., School of Journalism, University of Missouri. The study compared the…… Continue reading PR Pros Rank High on Ethical Standards