By Kelly Lambers The Plank Center for Leadership in Public Relations recently hosted the 2021 Be Like Betsy Challenge in honor of PR pioneer Betsy Plank’s birthday. The challenge encouraged students to learn Betsy’s values and share their knowledge on social media. Alyssa Gormley, incoming VP of chapter development of PRSSA National and Scripps…… Continue reading Plank Leaders Discuss Ethics with Scripps PRSSA
By Glenn Gillen, APR The Oxford dictionary defines ethics as “moral principles that govern a person’s or group’s behavior.” While some PR college curricula (and Public Relations Student Society of America chapters) address ethics, many do not. I’d like to think that most PR professionals do act ethically, but it’s easy to see how the…… Continue reading Beyond the Code: Developing Your Own Sense of Public Relations Ethics
By Dick Martin Back in 1970, the guy who interviewed me for my first job in public relations was the former city editor of the Newark, NJ, Evening News. I didn’t know it at the time, but he only hired ex-journalists like himself. My undergraduate degree was in philosophy; I had a masters in broadcasting; and…… Continue reading Ethical Decision-Making: The ‘Necessary Skill’
More than most other professions, public relations practitioners must adhere to the highest ethical standards in order to demonstrate our credibility as honest and trustworthy professionals.
I had the privilege of participating with an impressive group of journalists in a 2 1/2-hour panel discussion on the future of our professions at the fall meeting of the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC) Friday afternoon in Chicago. As might be expected, the potential and challenges of digital communications…… Continue reading Optimism for Future of Media, PR
Contrary to entertainment and media portrayals, a new academic study ranks PR practitioners seventh highest among 19 professionals tested. Published in the Journal of Public Relations Research, the study was conducted by Renita Coleman, Ph.D., School of Journalism, University of Texas-Austin, and Lee Wilkins, Ph.D., School of Journalism, University of Missouri. The study compared the…… Continue reading PR Pros Rank High on Ethical Standards