The Intern: Keys to Success

By Lindsey Barber You’ve landed a new internship. Congratulations! Now what? Impressing the interviewers is only the first step. Now comes the hard (or exciting) part – demonstrating that the company made the correct choice in giving you a chance. Public Relations, particularly in the agency setting, is a fast paced world, often leaving new…… Continue reading The Intern: Keys to Success

Best Cities for Summer Jobs in 2016

With the number of both summer jobs and internships expected to increase this summer and many students looking for work to bridge their finances or grow their professional skills, the personal-finance website WalletHub took an in-depth look at 2016’s Best Cities for Summer Jobs. To help job seekers find the best short-term employment options, WalletHub’s…… Continue reading Best Cities for Summer Jobs in 2016

Why the French Would Never Do Yoga in the Office

By Camille Savalli My first internship day at Spector & Associates was full of surprises! Coming from France, there are lots of American “office habits” that I am not aware of and some of them left me puzzled. Lunch time for example. It’s 12 o’ clock, I am expecting to see people going out of…… Continue reading Why the French Would Never Do Yoga in the Office

Advice to Peers: Don’t Get Discouraged

Like many of you, I have struggled through discouraging months trying to land that perfect summer internship in the communications field. The one that you are proud to talk about when family members and good friends ask, “So what are you doing this summer?” The one where you see the logo on the front door…… Continue reading Advice to Peers: Don’t Get Discouraged

Don’t Burn Bridges in Job Acceptance Process

First the good news: There are more entry-level PR jobs than any other time in the past decade. And top graduates are receiving multiple job offers. The bad news: Some new hires are risking their future careers by mishandling job acceptance etiquette. Case in point: A recent graduate received four internship job offers, but really wanted to work for…… Continue reading Don’t Burn Bridges in Job Acceptance Process

Create Your Own ‘Unternship’ and Get Hired

From the creative folks who blew up the traditional agency organizational model comes an unconventional way to recruit junior talent via a unique “unternship.” Here’s how it works: Untern candidates propose their own unique adventures anywhere in the U.S. Unlike other internships, the untern is guaranteed a full-time, paid position at Golin upon completion of the…… Continue reading Create Your Own ‘Unternship’ and Get Hired

“You work in PR? So you do advertising, right?”

PR is not (just) taking calls from journalists and selling people products and ideas they don’t need. It’s so much more than you can see on the surface: Creative writing, editorial work, strategic planning, project and event management etc. When you’re talking about PR, you’re talking about the interface between a brand and the opinion…… Continue reading “You work in PR? So you do advertising, right?”