Now that we’ve reached the midpoint of many summer internships, it’s an important time to ensure you can check off as many accomplishments as possible from the experience. No, it’s never too late to set or reset goals for the internship. Often, intern supervisors are so busy with their own jobs that they forget…… Continue reading Before Your Internship Ends Checklist
Category: Future Leaders
How to Answer That Age-old Question: ‘So, What Do You Do?’
For the past 12 years, DePaul University’s MA program in public relations and advertising has showcased the impressive portfolios of its new graduates in a celebration that has evolved into a mini commencement. It is attended by proud parents, fellow students, faculty and Chicago ad and PR professionals – and recruiters. (See related story).…… Continue reading How to Answer That Age-old Question: ‘So, What Do You Do?’
Future PR and Advertising Pros Showcase Their Impressive Portfolios
DePaul University’s award-winning PRAD program celebrated the hard work of 23 graduate students during last week’s 12th annual Portfolio Showcase. Fellow students, families, professors and a several advertising and public relations leaders turned out to meet the graduates and view portfolios of their professional-quality work and accomplishments over the past two years. Advise-filled keynote…… Continue reading Future PR and Advertising Pros Showcase Their Impressive Portfolios
Communicating With Heart: Balancing Empathy and Strategy in Nonprofit PR
By Jeremy Silverstein In the world of nonprofit public relations, impact isn’t just measured in media mentions or campaign reach; it’s measured in lives changed, communities strengthened, and missions advanced. For young PR professionals entering this meaningful sector, there’s a delicate balance to strike — blending strategy with heart, metrics with meaning, and outcomes…… Continue reading Communicating With Heart: Balancing Empathy and Strategy in Nonprofit PR
Demonstrate Your Networking Skills
Last week, I somehow missed initial announcements about the “Hands Off!” demonstrations, several of which took place in Chicago and nearby communities. On Sunday as I was catching up with what took place at the local and global demonstrations, I received a note from a friend who told me about someone she met at…… Continue reading Demonstrate Your Networking Skills
Reframing PR in a Multipolar World: The Urgency of Global Business Acume
By Sarah Ogden This week, I had the pleasure of speaking to a group of future communicators at the University of Florida, for a course led by the incredible Patrick Ford. My session followed a talk led by the sage wisdom of an industry leader who has walked many corridors of power and demonstrated…… Continue reading Reframing PR in a Multipolar World: The Urgency of Global Business Acume
Resolve to Broaden News Consumption in 2025
Early in my corporate career, a wise mentor shared an important piece of advice that I continue to follow today: Read what your bosses and clients read. Occasionally, I have been reminded about the importance of staying on top of the news. Case in point, I recall being literally yelled at by a boss…… Continue reading Resolve to Broaden News Consumption in 2025
Develop a PR Superpower: The Art of Networking
By Nicole Paulson Networking. For some, it’s as natural as breathing. For others, it’s about as appealing as a trip to the DMV. But fear not, mastering the art of networking is a superpower anyone can unlock. Think of it like leveling up your social skills. You’ll be the networking ninja who always knows…… Continue reading Develop a PR Superpower: The Art of Networking
Ruth Edelman’s “Top 10 Tips for a Purposeful Life”
By Sadie Guffy Starting my journey at RUTH was special from the very first day. I knew this role held a unique significance, not just because of the talented team behind it but also because of its namesake — Ruth Edelman. Ruth was a powerhouse within the Edelman agency, renowned for her advocacy and…… Continue reading Ruth Edelman’s “Top 10 Tips for a Purposeful Life”
PRSSA Chapters Innovate Ways to ‘Broaden the Tent’ and Engage More Students
While one of the pandemic side-effects has been a nationwide drop in student engagement in extra-curricular activities, PR students at several universities are developing creative ways to increase participation and positive awareness of the public relations profession. I recently had the opportunity to participate in a unique PRSSA chapter program at DePaul. In recognition…… Continue reading PRSSA Chapters Innovate Ways to ‘Broaden the Tent’ and Engage More Students