A few years ago, I suggested to a PRSSA group that they should wad up and throw away their resumes. I reiterated the same point last year as I urged Culpwrit readers to focus on social media – particularly LinkedIn – rather than their resumes. Little did I realize at the time that…… Continue reading The Slow, Painful Death of the Résumé, AI ‘Slop’ & Importance of Your Network
Category: PR Tools
Future PR and Advertising Pros Showcase Their Impressive Portfolios
DePaul University’s award-winning PRAD program celebrated the hard work of 23 graduate students during last week’s 12th annual Portfolio Showcase. Fellow students, families, professors and a several advertising and public relations leaders turned out to meet the graduates and view portfolios of their professional-quality work and accomplishments over the past two years. Advise-filled keynote…… Continue reading Future PR and Advertising Pros Showcase Their Impressive Portfolios
Behind the Screen: Exploring the World of Influencer Marketing
Social media influencers create and post content on social media, growing a large following. For brands, “influencers are a vehicle to their audiences,” says Jenny Heinrich, who has taught DePaul students about influencer marketing for six years. With over 25 years of experience, Heinrich is a Top 30 US Pioneer in Influencer Marketing. In…… Continue reading Behind the Screen: Exploring the World of Influencer Marketing
‘Hers Was Just Better’
By Jill O’Mahony Stewart She was a math major taking a lot of elective art history classes. I was an art major taking a lot of required art history classes. I was a mediocre student. But this time, I had really studied for the essay test. Maybe I got a B, or B-. I…… Continue reading ‘Hers Was Just Better’
Show Me The Money: How To Talk About Your Salary
By Tom Martin I host a twice-monthly podcast called “Mindful Mentoring.” It’s produced by the Martin Center for Mentorship at the College of Charleston. Of the 28 episodes we’ve produced so far, one of the latest ones seems to have struck a particularly responsive chord. It’s called “Show Me the Money” and it’s about…… Continue reading Show Me The Money: How To Talk About Your Salary
Seniors: Now is the Time to Set Yourself Up for Success
By Tiffin Jernstedt Seniors, your final semester is here, and now is the time to set yourself up for success after graduation. The transition from college to career can feel overwhelming, but small, consistent actions will make a big impact. Here are a few things to keep in mind: Update your LinkedIn and engage.…… Continue reading Seniors: Now is the Time to Set Yourself Up for Success
How LinkedIn is Preparing Me for a PR Career
By Katherine Tankersley As a Journalism and Advertising student interested in public relations, I am constantly looking for ways to develop my writing skills to prepare for career opportunities in public relations (PR). I am a fully online student at Southern Illinois University Carbondale (SIUC). Unfortunately, only the journalism degree is fully online –…… Continue reading How LinkedIn is Preparing Me for a PR Career
5 Ways to Do PR like Disney
By James Warda While guesting on the “Skull Rock Podcast,” I listened intently as the host, David Bossert, author and former Producer, Creative Director and Head of Special Projects for Walt Disney Animation Studios, shared what he believes make up the best Disney stories. “They include a storyline you care about,” David said, “along…… Continue reading 5 Ways to Do PR like Disney
Common Red Flags In PR Job Background Checks And How To Address Them
By Christian Moore Landing your ideal position in public relations demands more than an impressive résumé and dynamic interview skills; it also hinges on acing the background check. With the market as competitive as it is, aspiring PR professionals need to recognize potential pitfalls in this pivotal stage and adeptly address them if they’re…… Continue reading Common Red Flags In PR Job Background Checks And How To Address Them
![What’s in a Name[tag]?](https://i0.wp.com/culpwrit.com/wp-content/uploads/2024/06/Name-tag-hello.jpeg?fit=900%2C900&ssl=1)
What’s in a Name[tag]?
By Jill O’Mahony Stewart Special events are wonderful. And a lot of work. Special events showcase your organization and provide networking opportunities for hosts and guests alike. Whether you are deep into your first job or your first internship, there’s a good chance you’ll be responsible for the organizing those name tags. As a…… Continue reading What’s in a Name[tag]?