Last week, I enjoyed the privilege of participating on a panel gathered to hear PR presentations for final exam in Ron Culp’s class. They were the next generation of PR pros: bright, driven, eager and talented. They’ve examined PR case studies, pursued internships and soaked up as much information and sage advice as possible. …… Continue reading So, How Much Should You Really Be Paid?
A quick, unofficial check of friends at several agencies confirms a PR Week headline proclaiming a hiring boom in public relations. I’ve heard this before, but there appears to be more year-end optimism than in recent years. Most agencies indicate they are actively searching for talent, but many of the openings require a few years…… Continue reading PR Job Prospects Looking Up in 2012