Led by visionary founder Marc Benioff, Salesforce has become one of the word’s most admired companies–setting a high bar of corporate leadership and a force for good. The assignment to develop and execute the impressive Salesforce story is led by Senior Director of Corporate Communications Cheryl Sanclemente and her team. The following Q&A with Cheryl…… Continue reading Emerging Leader Encourages Mentorship Diversity
Tag: Plank Center
Rich Jernstedt Urges Young Pros to Find Mentors Who Help Them Evolve and Develop
When Rich Jernstedt was honored by Chicago PRSA in 2015, he gave everyone “I Love Chicago PR” buttons before sharing his 10 rules describing the style of Chicago PR people. The 10th rule on Rich’s list is “Give Back.” As a mentor, Rich has been giving back to the profession his entire career so it…… Continue reading Rich Jernstedt Urges Young Pros to Find Mentors Who Help Them Evolve and Develop
Report Card Gives PR Leaders a C+
Grad students panic when they get a C+. PR leaders should be equally concerned. Based on the 2019 Report Card just released by Plank Center for Leadership in Public Relations, PR leaders received an overall grade of “C+”, reflecting little change from two previous studies over the past five years. In addition, job engagement, organizational…… Continue reading Report Card Gives PR Leaders a C+
Trust #1 Issue Facing PR Industry, But Gender Gap, Stress, Social Media Skills are Concerns, Too
Students and young professionals pursuing careers in public relations should study and help address issues raised in a new survey that underscores the importance to build and maintain trust. The Plank Center’s just-published North American Communication Monitor (NACM) confirms that trust is the most crucial issue facing the PR profession, while other important issues include…… Continue reading Trust #1 Issue Facing PR Industry, But Gender Gap, Stress, Social Media Skills are Concerns, Too
PR Experts Inspire Future Leaders: The #PlankMentor Experience
By Victoria Fombelle Last Thursday, in the heart of downtown Chicago at DePaul’s College of Communication, public relations students from nine universities and professionals came together to learn and network at The Plank Center’s Milestones in Mentoring Student Session. This event was an extension of Plank Center’s Milestones in Mentoring Gala, which has been uniting…… Continue reading PR Experts Inspire Future Leaders: The #PlankMentor Experience
‘Living Legends’ Offer Career Tips to PR Students
Nearly 1,000 students woke up early Sunday morning in hip-and-happening Austin, Texas to have breakfast with some 30 PR pros and educators. What followed was a panel discussion where two “living legends” offered advice on how to turn college experiences into successful careers. University of Alabama senior Maret Montanari led the advice-rich conversation with Ray Kotcher and Cheryl Procter-Rogers, APR,…… Continue reading ‘Living Legends’ Offer Career Tips to PR Students
A Tutorial in Mentorship from an Emerging Leader
Meet Eric Winkfield, public affairs manager at Pepco, an Exelon-owned utility company that provides service to customers in Washington, D.C. and to surrounding communities in Maryland. Eric will receive this year’s Emerging Leader at the ninth annual Milestones in Mentoring gala on Oct. 26. Eric received his undergraduate degree in PR from Florida A&M University…… Continue reading A Tutorial in Mentorship from an Emerging Leader
Marketing Legend Tom Burrell Will Receive First Betsy Plank Lifetime Mentoring Award
Tom Burrell, founder of Burrell Communications, is the first recipient of the Betsy Plank Lifetime Mentoring Award. One of the missions of the Plank Center is to recognize and promote the critical role mentors play helping to develop leaders and advance the profession. A legend in marketing communications, Tom Burrell will receive his award at…… Continue reading Marketing Legend Tom Burrell Will Receive First Betsy Plank Lifetime Mentoring Award
Future PR Leaders Step Up to the Challenge at Plank Center Case Study Competition
By Asa McCormick In early October, I received a phone call from Johnny Sparks, chairman of the Department of Journalism at Ball State University. After a brief conversation, Dr. Sparks informed me I was selected to attend a conference with The Plank Center for Leadership in Public Relations. Despite my limited knowledge about the program…… Continue reading Future PR Leaders Step Up to the Challenge at Plank Center Case Study Competition
Great Mentors Share Insights at ‘Best Night in PR”
By Maret Montanari Inspired and energized hardly describe the range of emotions I experienced at The Plank Center’s annual Milestones in Mentoring Gala. Undoubtedly, this event rightfully earns its title as “The Best Night in PR.” The Plank Center for Leadership in Public Relations hosted its 8th annual gala on Oct. 26 in Chicago. The…… Continue reading Great Mentors Share Insights at ‘Best Night in PR”