By Calloway Newman As my college years are dwindling to an end, I am reflecting on how beneficial cold calling was throughout these years. Let’s be real, when I first had to make cold calls, I was terrified. My voice would shake as I dialed the numbers, knowing my coworkers heard me struggle through…… Continue reading Embrace the ‘Cold Call’ For All It’s Worth
Category: Day in the Life
Resolve to Broaden News Consumption in 2025
Early in my corporate career, a wise mentor shared an important piece of advice that I continue to follow today: Read what your bosses and clients read. Occasionally, I have been reminded about the importance of staying on top of the news. Case in point, I recall being literally yelled at by a boss…… Continue reading Resolve to Broaden News Consumption in 2025
Learn Valuable PR Skills: Volunteer for a Campaign
Noting my early career involvement in politics, a Gen Z college sophomore asked me last week if I would still recommend volunteering for political campaigns. “Absolutely, positively,” I replied. The next three months will be a crash course in strategic planning, political organizing, message development, event planning and grassroots organizing — all key traits…… Continue reading Learn Valuable PR Skills: Volunteer for a Campaign
Preparing for My Senior Year of College
By Madi Reifler It’s safe to say that all journeys must end, including my time at Grand Valley State University. I will be a senior this fall and while I have been looking forward to graduating college, it is a bittersweet feeling. In the months leading up to the first day of the semester,…… Continue reading Preparing for My Senior Year of College
Turning Early Career Detriments into Success
Even before the balloons were dropped and the tassels were shifted to the left side of graduation caps, the Class of 2024 was laser focused on their careers. Some already landed jobs, while others anxiously awaited responses to their multiple applications. At DePaul University last week, graduates of the PRAD MA program heard from…… Continue reading Turning Early Career Detriments into Success
Commencement: To Walk or Not to Walk?
As college commencement season begins, some four million graduates are deciding whether they’ll receive their degrees in person or by mail. Having made the wrong decision decades ago, I felt a need to urge 2024 grads to do as I say, not as I did. Walk! Most graduates this year missed their high school…… Continue reading Commencement: To Walk or Not to Walk?
Show Your Respect by Dressing Respectfully
I recently was asked by a young reader of this blog for advice on what to wear to a relative’s funeral. The fact he asked me for advice suggested he knew that his normal casual attire might not be sufficient. The question gave me a flashback to a college course I took long ago…… Continue reading Show Your Respect by Dressing Respectfully
Performance Reviews Will Bite This Year. Be Ready.
Q. I haven’t had an in-person performance review in more than three years, so I became immediately suspicious when I got an Outlook calendar invitation for one next month. I became even more uneasy after seeing this week’s Wall Street Journal headline, “Performance Reviews Will Bite This Year. Be Ready.” I don’t have a…… Continue reading Performance Reviews Will Bite This Year. Be Ready.
If You RSVP’d, Show Up
Over the past few weeks, I have attended social and business events where lots of name tags went unclaimed by no shows. One host said 60 people RSVP’d that they would be attending, but only 25 showed up. “We now have a refrigerator filled with beer, wine and dips,” she said. Another host said…… Continue reading If You RSVP’d, Show Up
Pitching to Actual Client Creates Best Real-world College Experience
By Jack Keich New business is the lifeblood of the public relations industry, and many professionals will tell you that there is nothing more exciting than winning. DePaul University’s Public Relations Campaigns course gives students the opportunity to experience the thrills and hardships that come with competing for new business in an agency setting,…… Continue reading Pitching to Actual Client Creates Best Real-world College Experience