Helpful and somewhat provocative career advice for the current weak job market is provided by career expert J.T. O’Donnell who offers 10 Tips About Careers (That Nobody Ever Tells You). My favorite tip: Your Career Story. “You MUST be able to articulate your professional strengths and short-term career goals in 30 seconds or less.” O’Donnell warns against the…… Continue reading 10 Tips to Best Face Bleak Job Outlook
Tap Network for Informational Interviews
Q. I am a recent graduate in Southern California and the job openings are slim to none. I would rather not do another internship but am open to “paying my dues.” Is a cold call or an e-mail and then a call the best way to approach someone at a firm for an informational meeting?…… Continue reading Tap Network for Informational Interviews
Day in the Life: Grant Crone
Grant Crone, Account Executive MMPR – Phoenix, AZ I chose to face today because I want to move the world. I woke up, grabbed a large coffee and cracked the newspaper. As a publicist, I am always looking for trends. Is there a new process being used, is gas expensive, are…… Continue reading Day in the Life: Grant Crone
Free Freelance Career Advice
Mitch Delaplane For those of you contemplating a freelance public relations career, listen up. There’s a common misconception that working for yourself involves the comforts of sleeping-in, not bathing and doing away with all the deadlines and pressures of agency life. This couldn’t be further from the truth. In fact, after two…… Continue reading Free Freelance Career Advice
13 Skills of the PR Pro of the Future
When I started out in PR, the profession had a simple 2-prong focus–media relations and internal communications, mostly the former. Although both remain important, the PR mind today should be divided into at least 10 sectors as depicted here by John Bell, head of the 360° Digital Influence team at Ogilvy PR. John says the next…… Continue reading 13 Skills of the PR Pro of the Future
The Job of Finding a Job
Mary Ellen Podmolik wrote a helpful job-search article in today’s Chicago Tribune that is must reading for anyone seeking employment. There will be fewer PR job openings this year so it is unlikely that all of the nearly 8,000 new PR grads will be able to land in the profession. That makes Mary Ellen’s advice to consider jobs outside your field…… Continue reading The Job of Finding a Job
Public Relations Research: Non-traditional Path to a Seat at the Table
A regular reader requested elaboration on an earlier career posting about public relations research, so Mark Weiner, CEO of PRIME Research North America, volunteered to share his thoughts about this important aspect of PR. MARK WEINER The traditional profile for a career in public relations will never disappear: Being a great writer, a superior one-on-one…… Continue reading Public Relations Research: Non-traditional Path to a Seat at the Table
Helicopter Parents Don’t Help Job Search
Q. I am completing my junior year in college by studying in Italy for a semester. My parents fear I’ll be passed over for summer jobs by the time I get home in late April so they have started contacting prospective employers on my behalf. I cringed at first, but they seem determined. Is this…… Continue reading Helicopter Parents Don’t Help Job Search
How to Land a Sports PR Job, Part 2
By Chris McKinney: The Sports Career Coach™ A Contact Sport Landing a job is a contact sport. And making connections is the name of the game. The key, however, is to make sure you contact the right person. The right person is someone who has the power to hire you. From this point forward we’ll…… Continue reading How to Land a Sports PR Job, Part 2
How to Land a Sports PR Job
With this week’s focus on sports PR jobs, I enlisted Chris McKinney, a 20-year sports veteran who has worked with the NFL, NBC Sports and the Dallas Mavericks, to provide his advice on how to land a sports PR job. As you can see from his Sports Career News magazine and his blog, Chris is committed to helping…… Continue reading How to Land a Sports PR Job